In the Store, you will find the Mailable object:

Once you have activated this app, you will find a new campaign object in your Campaign Library called 'Mailable':


Contacts processed by this object are checked through a conditional for all the reasons why a contact is or is not mailable:

Field

Value

Opt-in (e-mail)

= YES

Bouncecount (Hard)

= 0

Bouncecount (Soft)

= lower than 5

E-mail status

= Active

Marital status

= Not deceased

Email adress

= Not empty


If a contact meets ALL of the above conditions, Deployteq considers it Mailable. If any of these conditions indicate otherwise, the contact will be classified as 'NonMailable.'

Within a campaign, you can insert the 'Mailable' object for every email sent, resulting in significantly lower bounce rates and sending to a more relevant audience.

As a result, your emails will have much better performance in the statistics. A campaign will look like this:



You can see that after the 'Select Customers' object, the 'Mailable' object is placed, followed by the 'Email' object.

The 'Mailable' object is linked with a line labeled 'mailable' to the 'Send Email' object.

This way, all non-mailable contacts are excluded from the delivery, ensuring a much cleaner mailing.